BBC Knowledge was the BBC's international factual channel brand, popular for quality British documentaries. Here are a selection of campaigns created to promote content on the channel across EMEA.

This season of documentaries was about war from the perspective of those on the front line. The spot conveyed the drama, jeopardy and emotion of being a soldier. We created a scenario with a soldier look directly to camera to create an emotional connection with the viewer and help to make war, the subject matter, less abstract and more relatable.
Director: David Lee
Producer: Alastair Austin
Creative Director: Joanna Sheppard

A moving, dramatic and emotive season of documentaries on BBC Knowledge: Human Season. This launch film was produced for use across EMEA, the hand drawn illustrations inspired by Leonardo Da Vinci's sketches give a human touch to the promo and help to draw together the mixture of programmes and themes.
Creative: Simon Wain
Producer: Alastair Austin
Creative Director: Joanna Sheppard

The brief for this pan EMEA season of documentaries was to make the campaign for this serious and challenging theme feel approachable and human. The premise is that life is made up of stories which are never just black and white, we brought this to life with a stylish, contemporary and engaging launch spot, with branding that linked closely with the channel brand.
Director: Andrea Pavarotti
Producer: Pauline Russell
Creative Director: Joanna Sheppard