I am an award winning Creative Director with 18 years experience creating compelling branding, marketing and advertising to engage consumers and build brand loyalty.
With creative leadership roles at Virgin and BBC, I have both consumer brand and broadcast experience in UK and international markets.
Career highlights include leading the global rebrand of Virgin Active, launching CBeebies in Mexico, and building from scratch an award-winning creative team at BBC Worldwide.
I’m skilled at forging effective relationships with creatives, agency partners, stakeholders and clients, bringing energy, passion and creative vision to every project and every team I work with.
I pride myself on my ability to make an impact on a business in a short time, focusing on communication and collaboration to produce great creative.
BRANDS: Virgin Active • BBC • A+E Networks •UKTV • Sky • PromaxBDA
• BRAND GUARDIAN • STRATEGIC THINKER • COMMERCIAL & CONSUMER FOCUSED • MULTI-DISCIPLINE CREATIVE TEAM LEADER • TOP-LEVEL 360° CAMPAIGN CONCEPTUALISATION ACROSS TV, DIGITAL & SOCIAL MEDIA •